There are serious pitfalls to avoid, of course: dodgy sites, "catfishing" and, worst of all, online predators.But despite the risks, online dating Online dating sites are databases that can match you to a partner with the qualities you prefer.AFF is pretty blunt about what it is and what it offers, with a site description that promises the potential to "Hookup, Find Sex, or Meet Someone New" for its subscribers.In this incident, the users whose information may have been leaked won't just have to contend with the usual issues normally associated with a data breach (spam, hacked accounts, identity theft and exposed credit card info).They heard about the hack from the media, and yet they had not received any emails from the company directly.That's a problem for the hundreds of millions of users who no longer use the site but may still be affected by the breach."Immediately upon learning this information, we took several steps to investigate the situation and retained external partners to support our investigation."But Adult Friend Finder was far from proactive about informing its users.
Here’a couple articles I’ll recommend on the topic: Anyway, given the great interest in direct monetization due to the economy, I decided to write a post on the topic as well, focusing on Adult Friend Finder, which has recently released a bunch of great data.Adult Friend Finder files for IPO Recently, the holding company Friend Finder Networks, Inc., the owner of Adult Friend Finder (and Penthouse), filed to go public.As such, they released a Form S-1 where they go through many of their overall business metrics – you can read the full SEC documents here.The company behind Adult Friend has only just begun directly informing its users that their data has been stolen, a week after it publicly admitted that its networks had been compromised.Friend Finder Networks, which owns several adult dating and entertainment sites including Adult Friend and Cams.com, alerted users of a "security incident" in a message on Sunday, a little over a week after we first reported of the scale of the breach, which affected over 400 million accounts."We recently learned of a security incident that compromised certain customer usernames, passwords, and email addresses," said the message.**Revenue divided by new members (rather than subscribers) So let’s try to figure out what their funnel %s look like.